Content marketing kya hai or online business ke liye kitna jaruri hai?

Content marketing kya hai or online business ke liye kitna jaruri hai?

Content marketing kya hai aap sabhi logo ne sayad eske bare mai suna jarur hoga lekin sayad eske bare mai utna ache se jante nhi honge ki aakhir content marketing kya hai.

Me aaj ke es post mai aapko detail me btane wala hun ki content marketing kya hai or aaj ke time mai content marketing kisi bhi online business ke liye kitna important hai.

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Affiliate marketing kya hai? or affiliate marketing se paise kaise kamaye?

Doston hmne pichle kuch time se dekha hai ki business ke promotion ke liye content marketing ki strategy ne kafi popularity hasil ki hai. usually hm jb bhi online apne product ko sell krne ke liye paid ads camapgin different -differnet plateforms pr run krte hain jisse hmare product ki sell ho isme hm user ko direct apne product visible krate hain.

Lekin through to content marketing me phle hm users ko ye btate hain ki kyo hmara product buy krna chahiye or es product ko purchse krne se ya es service ko lene se user ka kya fayda hoga ,basically content marketing ke thourgh hm apne product ki value user ke samne create krte hain taki ek new user hmara loyal customer bn ske or yahi content marketing ka end goal bhi hota hai.

Doston content marketing ke concept ko smjhne se phle hmko ye janana bahut hi jaruri hai ki content kya hota hai?

Content kya hai (what is Content in hindi)

Doston agr mai internet pr content ke bare mai bat karu to basically aap jb bhi kisi problem ko lekar google par search krte ho jahan par aapko kuch links show hote hain or aap unme se kisi links pr click krte ho or aap kisi website ke article pr pahuch jate ho jahan aapko apne problem se related solution kisi article ke jariye milta hai yahi content hota hai.

Basically content ek problem solving information hoti hain jisko hm text,video or infographics ke forms me dekhte hain.

matlab jb hme koi bhi problem hoti hain to hm use google pr search krte hain or google hme article ke type me uska solution de deta hai, aise hi youtube par hme video ke forms me solution milta hai or aise hi social media pr bhi hme post ke jariye information milti hai, ye sb content hota hai.

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Content create krne ke piche mksad hota hai customer ko phle apne product ke bare aware krna or fir use apne product ko purchase krne ke liye push krna jisse ultimately hmara product sell ho or hmare business ko profit mile.

Content marketing kya hai

Content marketing ,traditional marketing se bahut different hota hai. content marketing basically kisi bhi business marketing ki ek strategy hoti hain jisme hm aise content ko create or distribute krte hain jo user ko hmare product ko purchase krne ke liye attract kare.

To ultimately content marketing ke piche mksad yahi hota hai ki log hmare product or services ka use kare or hme profit mile.

Content marketing ke through hm apne product ke bare me targeted logon ko badiya tarike se content create krke engage krne ka pryas krte hain,taki wo hmare product ya services ka use kare.

Content Marketing kaise work krta hai.

Content marketing kaise kam krta hain y mai aapko ek example ke through btata hun.

For example:-  man lijiye mujhe koi mobile purchse krna hai or mujhe koi jyada idea mobile ke bare me nhi hai to sbse phle mai google par top mobile phone ke bare mai search krunga or google pr mujhe jo result milenge wo koi article honge jisme mujhe top mobiles phones ke bare depth mai smjhaya jayega or mere sare confusin us article ke jairye clear ho jayega or ab mai confidence ke sath mobile phone purchase kr skta hun.

To aisa content jo kisi bhi user ke problem ka solution deta hai use content marketing khte hain

To ye ek content marketing ka best example hai I hope ab aapko ache se smjh aa gya hoga ki content marketing kya hai or content marketing kaise work krta hai?

Content Marketing Examples

Content marketing ko user tk pahuchane ke bahut se tarike hote hain lekin mai aapko kuch popular tarike neeche btane wala hun.

Webpages

Webpages content marketing basically article ke forms me hote hain. hm jb bhi apni koi bhi query ko Google par search krte hain to hme kisi article ke jariye apne query ka answer milta hai.

Video

Content marketing ka ek forms video bhi hota hai jo ki mainly youtube ke jariye hota hai.

Infographics

Social media par hme jo post milte hain jinse hme koi information milti hai wo bhi ek content marketing ka term hota hai jise hm infographics khte hain.

Podcasts

Podcasts mai content ko user tk audio ke jariye pahuchaya jata hai for example fm radio ke jariye hme koi helpful information milti hai ye bhi ek content marketing ka term hota hai.

Content marketing kyo important hain?

jb bhi hm kisi product ko promote krne ke liye direct product ko alg-alg plateform pr advertisement ke jariye show krte hain to use log dekhte to hain lekin engage utne nhi ho pate kyonki direct product ko prmote krne se hm customer ki requirement us particular product ko lekar kya hai ya services kis type ki user chahta hain use smjh nhi pate ya hm apne product ke positive side us customer ko bta nhi pate jisse kisi bhi product ke ads se hme jyada conversion nhi mil pata.

Lekin jb hm content ke jariye apne product ke bare mai ek targeted user ko btate hain to hm ye ensure kr dete hain ki wo user hmara ek potential customer bn gya hai, jisse hmare business ko 100% conversion milta hai.

Content marketing ke kuch important terms hote hain jinhe mai aapko neeche kuch points ke jariye smjha rha hun.

Identify targeted customers

Content marketing mai aapko sbse phle ye smjhna hota hai ki wo kon-kon se log honge jinhe aapke product ya services ki jarurat pdegi wo kon-kon se log hain jo aapke product ya services se related searches google ya kisi or plateform pr krte hain.

Customers konse plateform pr hai

Apne customer ko jan lene ke bad aapko content marketing mai ye smjhna hota hai ki customer kon-kon se platform pr aapke product se related query puchte hain jaise google pr search krte hain ya fir social media pr ya fir youtube pr, to aapko apne customer ke route ko smjhna pdega.

Create a content

Customer ko pehchan lene ke bad or customer konse route se aayea ye pta krne ke bad aapko ab apne product se related content develop krna hai .

aapka content aisa hona chahiye ki customer ki query jo ki aapke product se hi related hogi. to aapke content me us customer ke query ka depth mai answer mil jaye.

For example agr customer ko koi home se related product purchase krna chahta hai to aapke content mai depth mai us home product ke bare mai content hona chahiye ki ye product kyo customer ke liye best hai?

Content promotion

content marketing me Sbse last hota hai jo content aapne create kiya hai use aap promote kare jaise agr aapka customer google ke through aata hai to aap apne content ko seo friendly banaye taki aapka content google ke top pr aaye.

or Jayda se jyada targeted log aapke content tk pahcuh paye esi tarike se aap social media pr bhi apne content ko promote kr skte hain youtube ke jariye bhi aap apne content ko promote kr skte hain.

Final words

I hope doston aapko es post ke jariye ache se smjh aa gya hoga ki Content marketing kya hai or content marketing hmare business ke liye kitna important hota hai? agr aapka koi bhi suggestion hmare es post ya fir hmare blog ke bare mai hai to aap hme comment krke bta skte hain.

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Deepak Bhandari

Hello friends! Mera name Deepak Bhandari hai or mai delhi m job krta hun mujhe Digital Marketing se related topic ke bare shikna or Digtial marketing practically implement krna bahut acha lgta hai . es blog ke jariye bhi mera yahi aim hai ki mai jyada se jyada article ke jariye aap sabhi tak Digital Marketing se related knowledge share krta rhu.

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